Marketing
The Marketing Blog
Lisa shares some quotes, along with her thoughts, feelings and in some cases advice!June 7, 2016
Backlinks Built Using Social Media Channels As we discussed in Social Media is the New SEO Technique article, Google and other search engines are indexing Facebook and Twitter content, including links. That makes social media sites an integral part of your search engine optimization strategy. Build natural backlinks that are directed to your website and ensure your content is valuable, so that it is shared and passed around freely. To do this, you will want to […]
June 7, 2016
Social Media the New Search Engine Optimization Technique As you know, Search Engine Optimization is a constantly evolving set of tasks that continue to evolve with each iteration of Google. It has always been a mainstay in optimizing your website design and maintenance to use natural, content rich development practices. But we all know, in the past there has been a lot of usage and successes with backlinks. Those ranking optimization techniques are becoming a […]
June 6, 2016
The Anatomy of a Press Release A press release is a newsworthy document generally used to pique the interest of other publications or targeted media outlets. Press releases – which are usually written in third person – must contain at least six crucial bullet points (who is the story about? what is the story referring to? where is the event taking place? when is the event taking place? why is story relevant? how is this […]
May 30, 2016
Facebook vs. Google+: The Phenomenon In today’s day and age, Social Media has become somewhat of a necessity. We, as human beings, don’t converse on the phone or text message as much as we used to. Even email messages – which are extremely essential for businesses and for personal use – have become ingrained in our society today. One can simply access local Wi-Fi or power on his/her 3G/4G network through a smartphone to message […]
May 25, 2016
What is Facebook Edgerank? Many people don’t associate business with Facebook but Edgerank is different. When one thinks of Facebook, you think of social networking. You think of liking your friend’s posts, or posting a video of a cat playing a piano. It’s definitely the last place you should use as a marketing tool. Or is it? Many people get bombarded with pictures, and cliche posts when they scroll through their news feed. This gives […]
Quote of the Day
Lisa shares some quotes, along with her thoughts, feelings and in some cases advice! Here are just a few.March 25, 2016
It’s called a pen. It’s like a printer, hooked straight to my brain. – Dale Dauten
June 25, 2019
When you own a business there are many things to consider. From inventory to employees to accounting, you’re always busy doing something. One thing that can’t get lost in the shuffle is how you market your business and manage your business assets. These days everyone goes online to look for a business or service they need. Once they find a few, they search how successful they are via reviews. That’s why you need to make […]
July 23, 2019
If you’re a business owner, you know that Google My Business is a big part of your marketing campaign. If you use it correctly, it can help to drive business right to your door. Your Google My Business listing includes information like: Your business name Address Phone number Hours Website info Business Photos Map of your location The best part is that it’s a free service! Once you verify your Google My Business account, you […]
August 2, 2019
If you used Acxiom for your directory and local search, you may have heard by now that some things are about to change. By the end of 2019, Acxiom will close its directory and local search operations and data aggregator functions. It’s part of a deal made in 2018 when Acxiom was acquired by the publicly traded advertising company, IPG. What Does Acxiom’s Closing Mean? Since it is closing its directory and local search operations, […]
September 21, 2019
In this post, I am going to talk about another scam that has just started. This is an email that came in today and the purpose of these posts is to inform and educate our customers, plus put minds at ease. We do the homework to figure out what is a scam and then help by disseminating that information to the masses. SEO Renewal Email Scam First received by us: September 21, 2019 I received […]