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The Marketing Blog

Lisa shares some quotes, along with her thoughts, feelings and in some cases advice!
December 16, 2020

10 Biggest Graphic Design Mistakes in Your Marketing Pieces

10 Biggest Graphic Design Mistakes in Your Marketing Pieces Design work is an intricate process. It is far too important to get wrong. To produce premium designs, all the little details are essential. That’s why there are several common user interface (UI) design errors and weak points that cause graphic design mistakes. How can you as a business owner prevent these typical errors? Keep reading for some tips and suggestions concentrated on assisting you to […]
December 16, 2020

Print Marketing Trends – Branding 2020

Print Marketing Trends – Branding 2020 Why Print Will Never Die When you work in marketing, keeping up with the latest trends in the name of the game. As some technologies and strategies become obsolete others take off like a rocket ship. It’s important to aware of what’s trending and what’s losing steam. After all, it doesn’t matter if you’re dealing with digital or print marketing trends, you have to stay sharp.  The best part […]
June 17, 2020
5 Ways to Market on a Budget

Get Top 5 DIY Marketing Tips to Simple Marketing

No matter if it’s a big recognizable company or a small business just getting started, both face challenges when marketing their products or services. For a smaller business, the budget is often an issue. So, in this article, we are going to share the most effective top 5 DIY marketing tips that get results. And don’t worry, these tips won’t blow your entire budget. Let’s uncover these top 5 DIY marketing tips so your business […]
June 25, 2019
Business Assets for Marketing

Important Business Assets You Need to Have

When you own a business there are many things to consider. From inventory to employees to accounting, you’re always busy doing something. One thing that can’t get lost in the shuffle is how you market your business and manage your business assets. These days everyone goes online to look for a business or service they need. Once they find a few, they search how successful they are via reviews. That’s why you need to make […]
December 14, 2018
Digital Marketing

What are the Different Types of Digital Marketing?

The term “Digital Marketing” has grown in scope and meaning over the years. Two decades ago digital marketing could have referred to the type of old bank signs that told time and temperature.  Today it could refer to several different types of internet marketing that have become more effective than print advertising.  If you’re in the business world, it’s important that you understand what each subset of digital marketing entails. Likewise, it’s important to know […]

Quote of the Day

Lisa shares some quotes, along with her thoughts, feelings and in some cases advice! Here are just a few.
January 20, 2016

Life is What Happens When…

January 10, 2016

Treat It As A Learning Experience

December 2, 2016

Chilling in the Sun

November 8, 2011

2011 Women’s Business Conference

2011 Dallas Regional Chamber – Women’s Business Conference Portside Marketing attended the 2011 Dallas Regional Chamber – Women’s Business Conference on November 8th. The conference unites thousands of business professionals from the Dallas/Ft. Worth region and is intended for all women, no matter where they are in their career. ATHENA Award Keynote Speaker Charlotte Jones Anderson Executive Vice President Brand Management / President of Charities Dallas Cowboys Football Club Charlotte Jones Anderson was a powerful […]
January 2, 2016
Beware Of Bandwagons - Quote of teh Day

Beware of Bandwagons

Beware of bandwagons! They hurt when you fall off. And another quote that goes hand in hand: If you can see the bandwagon, you are probably too late. In any industry, including marketing, it is easy to look at others success and just ask, what are you doing. Then copy that. What works from one business may not work for another. What brings success to someone may not deliver the same success for you. Is […]
January 3, 2016
Success is no accident! Quote by Lisa Parziale

The Hidden Secret to Success

Success is no accident! Each day brings new opportunities to succeed. Embrace every moment! Nothing bugs me more than when folks say “it must be nice” when referring to others success. My answer to that is always, “Yes, it is wonderful!” For many who achieve success, the single things most people say is that their success was no accident. They actually planned to succeed and followed their own plan. Does that mean they may not […]
January 6, 2016
Time is Precious Quote - Quote of the Day - image of clock

Time is Precious

Time is precious but truth is more precious than time. What a great quote and frankly, so very true. When you think about today, ask yourself what you can do today that would make it a successful day in terms of time well spent. Whether it is for work or for fun, using each moment we have to do what it is that makes life worth living is so very important. So how do we […]