by Lisa Parziale | Jan 1, 2017 | Featured
Print advertising is not something to be taken lightly, it is often the very first image your potential customers have of you and your business. And as they same, first impressions are everything. Your brand and print materials should be powerful, easy to remember and...
by Lisa Parziale | Dec 16, 2016 | Marketing Blog
I never thought I would say or write these words but here I go, the WEB as we know it is DYING! You heard me right. We are about to go through a new era of information technology BIGGER than the World Wide Web movement. Imagine in the early 90’s when the...
by Lisa Parziale | Aug 6, 2016 | Marketing Blog
Google is NOT the Enemy – Why Your Rankings Crashed on Google Submitted by: Lisa Parziale August 5, 2012 – Portside Marketing Did your rankings drop recently due to either the Google Panda or Penguin updates? At this point, we would bet you are...
by Lisa Parziale | Aug 5, 2016 | Marketing Blog
Google is giving away free, highly optimizable web pages and yours is waiting. You heard me right. A free marketing tool already created and being searched by millions of people. Over 80% of all businesses have NOT CLAIMED their Google listings. Don’t be one of...
by Lisa Parziale | May 30, 2016 | Marketing Blog
Facebook vs. Google+: The Phenomenon In today’s day and age, Social Media has become somewhat of a necessity. We, as human beings, don’t converse on the phone or text message as much as we used to. Even email messages – which are extremely essential for businesses and...
