by Lisa Parziale | Jan 24, 2020 | SEO
Have you been trying to understand search engine optimization? Is it like learning a second language? We understand learning another language can be tough and SEO can be confusing too. But, this article is going to break it down into bite-size pieces and serve as a...
by Lisa Parziale | Jan 14, 2017 | Search Engine Optimization, SEO
If your company seeks local or national exposure, traditional online marketing strategies are still one of your most effective solutions to implement in your marketing mix. Organic or natural search results are easily described – when a potential client types in...
by Lisa Parziale | Oct 6, 2016 | Search Engine Optimization
Search engine optimization is a tool that many companies are becoming familiar with and it’s no secret that search engines play a huge role in getting information to consumers. Search engine optimization helps set your website content apart from similar companies in...
by Lisa Parziale | Aug 13, 2016 | Marketing Blog
What Is SEO? What is SEO? Search Engine Optimization (SEO) is a web marketing technique that helps websites rank high on the Search Engine Results Pages (SERPs). This will result to higher traffic rate from the search engines. The World Wide Web is a vast world...
by Lisa Parziale | Aug 6, 2016 | Marketing Blog
Google is NOT the Enemy – Why Your Rankings Crashed on Google Submitted by: Lisa Parziale August 5, 2012 – Portside Marketing Did your rankings drop recently due to either the Google Panda or Penguin updates? At this point, we would bet you are...
