When you look at your website chances are you have plenty of content. But is it quality content? The old adage “it’s quality, not quantity” couldn’t be any more true than when you’re talking about content. Simply having a site full of content is useless if it isn’t high quality.
Since the term “quality content” may be vague to some people, it’s important to first understand what quality content is so that you can make sure you are providing just that.
Quality content and SEO (Search Engine Optimization) should be best friends. If you are truly providing quality content, you should rank high on search engines. At Portside Marketing, we can assist you with providing quality content and understanding SEO tactics to make your site rank high. We know the importance of quality content and can make sure your site has it. This is why you need to have quality content on your site:
Just as it’s important to know what to add to make quality content, you need to know what practices you should avoid. Here are some things you should not be doing:
When you provide quality content, everything else falls into place. You’ll see your search engine rankings increase as well as the number of visitors to your site.