The Marketing Blog

Lisa shares some quotes, along with her thoughts, feelings and in some cases advice!
August 16, 2016

What is SMM?

What Is SMM? SMM stands for Social Media Marketing. This is a cost effective marketing technique that helps you get the word out about your business. While social media is a good venue to express oneself, it is undoubtedly a great marketing opportunity for businesses as well. Benefits Of SMM Businesses take advantage of the hype in social media. Social media applications, along with social networking sites, such as Twitter, Google+, Facebook, YouTube, LinkedIn, and […]
August 14, 2016

What is SEM?

What Is SEM? Search Engine Marketing (SEM) refers to the general process of improving a website’s visibility and ranking on the search engines. Most of the time, it is referred to as simply “search marketing”.  SEM combines organic marketing with paid advertising to achieve optimum result. SEM combines these two marketing strategies: Search Engine Optimization (SEO) – This is a web marketing strategy that generally tailors a website in such a way that it gains […]
August 13, 2016

What Is SEO?

What Is SEO? What is SEO? Search Engine Optimization (SEO) is a web marketing technique that helps websites rank high on the Search Engine Results Pages (SERPs). This will result to higher traffic rate from the search engines. The World Wide Web is a vast world composed of millions of websites. In a single industry, there can be thousands of websites. It will be very hard for online users to find the website that will […]
August 6, 2016

Google Search Engine Optimization Rank

Google is NOT the Enemy – Why Your Rankings Crashed on Google Submitted by: Lisa Parziale August 5, 2012 – Portside Marketing Did your rankings drop recently due to either the Google Panda or Penguin updates? At this point, we would bet you are quickly trying to pinpoint the reasons, clean it up and get your rankings back. When your rankings disappear, so do your sales! So it is imperative that you only employ white hat SEO […]
August 5, 2016
Google Maps Ranking Flower Mound Dallas Maps Ranking

Google Maps – A FREE Marketing Tool

Google is giving away free, highly optimizable web pages and yours is waiting. You heard me right. A free marketing tool already created and being searched by millions of people. Over 80% of all businesses have NOT CLAIMED their Google listings. Don’t be one of them, because this is one of the first steps you should take to enter into the new era of WEB MARKETING. The web and internet as a whole is changing […]

Quote of the Day

Lisa shares some quotes, along with her thoughts, feelings and in some cases advice! Here are just a few.
August 5, 2016

Understanding the Art

December 31, 2016

Let Your Imagination Roll

February 28, 2016

Don’t Sweat The Small Stuff

January 14, 2016

Work First, Play Second

January 16, 2016

Strive to Be of Value

January 20, 2016

Life is What Happens When…

January 21, 2016
Winning isn't everything - Quote of the Day

Having the Drive to Win

Winning isn’t everything — but wanting to win is! Wow, Vince, you are so right! And of course, as a Green Bay Packer fan, this is the epitome of success. In sports, they always say it is not whether you win or lose, it’s how you play the game. However, that is actually a great strategy. When you play the game with passion and the drive to win, you will achieve much greater things. Imagine […]