by Lisa Parziale | Jan 28, 2016 | Featured, Marketing Blog, Search Engine Optimization, SEO
So you want to market yourself or your business on Facebook? You are right on track! Facebook is a major source of traffic that can bring in leads, customers and new business.Many businesses overlook this relatively inexpensive, highly effective marketing strategy.... by Lisa Parziale | Jan 22, 2016 | Content Marketing
Portside Marketing will be represented this year at the 2012 eLearning DevCon in Salt Lake City, Utah. June 6-9, 2012 eLearning Dev-Con 2012 – Guest Speaker Lisa Parziale, a co-founder of Portside Marketing will be speaking at the 2012 eLearning Dev-Con this... by Lisa Parziale | Jan 21, 2016 | Content Marketing
Mobile devices are everywhere. Just take a look around the next time you’re in a coffee shop, waiting at the doctor’s office, or in line almost anywhere. It’s not uncommon to see someone scrolling through social media or browsing websites to help pass time while they... by Lisa Parziale | Jan 21, 2016 | Content Marketing
Content Marketing is the new marketing approach that distributes valuable, relevant information consistently to attract and keep a well-defined audience with the ultimate goal of creating a profitable customer action. The information distributed by way of content...